2012 Anti-Idling Campaign Helps Clean Michigan

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During Raj Raina’s middle school days, now age 15, he noticed parents were leaving their cars running while picking up their children.

Being an environmentally conscience young individual, he thought this process wastes both gasoline and pumps harmful pollutants into the air. Consequently, Raina started an anti-idling campaign and within 6 six weeks, over one third of the vehicles engines were turned off while waiting for their children.

Since then, Raina has taken his campaign state wide which won him recognition as one of 17 Detroit Free Press Michigan Green leaders.

The list of green leaders include businesses both small and large with people such as Raina, and huge corporations such as General Motors.

Octane: New Real Time Fuel Locator Application

Octane Fuel Locating ApplicationWright Express has released a new mobile application that provides up to date fuel prices and text to speech capabilities to help drivers find the cheapest possible fueling location. This new technology provides yet another mobile tool for the trucking and logistics industry to add to their arsenal in the fight against unceasingly high gas prices in 2012.

The new app, called Octane, is completely free and available on both the iPhone and Android platforms.

Android Users: Download/learn more about Octane

iPhone Users: Download/learn more about Octane

Bill Ford: The Future of Transportation

The Future of Transportation at Mobile World Congress

Bill Ford KeynoteFord Motor Company’s Executive Chairman Bill Ford spoke about the future of transportation at the Mobile World Congress. His keynote stated that the number of cars is expected to grow from 1 billion to 4 billion by 2050, and that “connected cars” would be essential to handling this growth to prevent widespread gridlock.

This extremely interesting keynote addresses new technologies such as auto-pilot vehicles, cars that can communicate with each other, public transportation vehicles, cloud technologies, and much more.

Read the full article at Automotive-Fleet.com

The Big Brother Myth

The Big Brother Myth

Do your employees cringe at the idea of a GPS tracking device in their vehicle? The resistance to “big brother” can be a struggle for employers to overcome and employees may complain about being “spied on” or “a loss of trust.” Some drivers may even threaten to quit if a fleet tracking device is put in the vehicle. Even though drivers are some of the harshest critics of GPS vehicle tracking technology, they actually have a lot to gain.

The Big Brother Myth

Increased Driver Safety

Whether they choose to believe it or not, drivers who speed put themselves at a higher risk for accidents. In fact, the National Highway Traffic Safety Administration says speeding is a factor in one-third of all motor vehicle accidents. With Safety Track’s Speed Alerts, you’ll receive notifications in your email or on your phone if your vehicles exceed the posted speed, a designated speed you select, or both. By eliminating the temptation to speed, your drivers will be far safer, while receiving less traffic tickets. You can even use the automated reports to argue inaccurate speeding fines.

Fight Wrongful Accident Liability

Even when your drivers slow down, accidents can still happen. If your employee gets into a wreck, the police may get an earful of “he-said-she-said.” Individuals may want to sue your business, hoping to get some extra cash for pain and suffering. With a fleet tracking solution, you’ll have concrete records of your driver’s speed, location, direction of travel and more. It can turn a knock-down-drag-out lawyer fight into an open-and-shut case. You’ll keep the points off your driver’s license and the lawyer’s fees off your books.

Driver Incentive Programs

Even with the data on their side, drivers may still resist a GPS Fleet Tracking System.. However, a simple incentive program can change the get even the most stubborn employee on board. After installing Safety Track’s system, you’ll notice a decrease in fuel costs and insurance almost immediately. Taking a portion of that savings and offering it to your safest and most fuel-conscious employees as a gift card, free time off or cash bonus, can show your drivers that fleet tracking devices can work for them. With our Fleet Metrics dashboard application, you easily see who has the fewest Speed Alerts, lowest idle times and more. Print them off and post them in the office to create a friendly competition. You’ll soon have your drivers boasting about saving you money.