Top 3 Pain Points for Fleet Owners

Top 3 Pain Points for Fleet Owners, safety track -truck driver

When customers call Safety Track about fleet cameras and GPS, it’s usually after an event, like an auto accident or a lawsuit. Safety Track’s fleet cameras and GPS tracking could’ve helped prevent both of those unfortunate events.

“A lot of our customers come to us after the fact, but we would like to get more proactive,” said Tyler Schneider, director of IT operations for Safety Track. 

Companies with fleets deal with safety concerns every day. Sometimes they are industry-specific. But others are universal to all fleet operators. Here are the top three safety pain points that drive customers to Safety Track.

Pain Point 1: Staged Accidents

Schneider says a lot of customers deal with staged accidents, where another driver targets a truck with a company name or logo on it and tries to cause an accident. Then the fraudster files a false insurance claim or a lawsuit against the fleet truck owner.

“Maybe a car cuts off a truck or a car stops suddenly, causing a truck to rear-end it. If they did it intentionally, we capture that with a camera system,” he said.

It’s such a dangerous problem that some companies have removed branding from their trucks to reduce the risk.

Safety Track can send the video of the event from a dashboard camera, side cameras, and a rear camera, so you will have proof to protect yourself. 

Some customers also use videos for training. One of the best ways to reduce risk is to train your drivers so they understand expectations and can respond appropriately in certain situations.

Pain Point 2: Distracted Drivers

Fleet owners rely on drivers to take care of their vehicle while they do their job. At a time when cell phones are ubiquitous, it’s no wonder that driver distraction is one of the top safety concerns for companies with fleets.

Another concern: falling asleep behind the wheel. It’s a legitimate concern, especially for people who make a living driving. According to the Centers for Disease Control, drowsy driving may be responsible for up to 6,000 fatal crashes a year.

Safety Track’s newest camera system can sense whether the driver closes his eyes for too long, takes a drink of water, or looks at his phone. The system then issues a driver alert to the dispatcher and gives a verbal warning to the driver.

Some customers have used this feature to create an incentive system using the driver scorecard, which scores a driver’s performance based on alerts, Schneider said.

Pain Point 3: Tracking Fleet

Companies expect drivers to take lunch breaks and other breaks as needed. But in some cases, the breaks become daily pit stops off of the assigned route which can throw off a service or delivery schedule, increase gas costs, and reduce overall efficiency.

That’s why Safety Track offers GPS tracking services for fleets that can notify the company if a driver has veered off route, where they are, and for how long. Some companies even use the GPS tracking system as a timecard for employees.

Adding fleet cameras and GPS tracking system can result in lower insurance rates, because it helps improve driver performance and lower liability risks, Schneider said. The systems can also reduce insurance claim costs, said Schneider.

Safety Track is a one-stop source for GPS tracking and fleet cameras. Since 2002 we’ve been providing companies with a complete line of fleet & trailer tracking along with (elogs) for DOT compliance. Safety Track provides the best solutions and applications to fit you or your company’s needs. Reach out to us for more information.